Legal
Privacy Policy
What we collect and why
Effective October 1, 2026. This policy explains what Puritas Home LLC (“Puritas,” “we”) collects through puritashome.com and our social pages, and what we do with it. It is short because we collect little. If you become a client, Engagement Agreement section 11 also applies and controls if it differs.
| What | How we get it | Why we use it | Who sees it |
|---|---|---|---|
| Waitlist form: first name, email, and optional city or ZIP | You type it in | To contact you about our launch and updates, and to see where interest is | Our Members, and the tools in the next table |
| Messages you send us: your email address and what you write | You write to us | To reply and keep a record | Our Members |
| Visit data: Netlify’s server logs record information such as your IP address, browser type and the pages requested | Automatically | To keep the Site working and secure | Netlify, our host. The Site uses no analytics or advertising tools. |
| Social media messages and comments | You contact us on Instagram or Facebook | To reply | Our Members, and the platform |
| Client information: intake answers, photos, readings and so on | Only if you become a client | To deliver our services | Covered by the Engagement Agreement, not this page |
No health information. We do not collect health information through the Site. Please do not put any in the waitlist form or in an email. We do not buy lists of people’s information.
Cookies and tracking
A cookie is a small file your browser stores. We use only the tools below. We do not send your name or email address to any ad platform. The Site sets no cookies and uses no analytics or advertising tools. If we add analytics or advertising tools in the future, we will update this policy before we do.
| Tool | What it does | What it receives | Your choices |
|---|---|---|---|
| Netlify | Hosts the Site, and receives and stores waitlist form submissions | What you enter in the form, and the visit data described above | Email us to correct or delete |
| Flodesk | Our email service. Sends emails to people who joined the waitlist. We add waitlist signups to Flodesk ourselves, by hand, from a file we download from Netlify. No connector links the two. | Your name and email address, and which emails you open if tracking is on | The unsubscribe link in every email |
Sharing, messages and your choices
Who we share with. Service providers that help us run the Site and send email (hosting and form storage through Netlify, and email sending through Flodesk), only as needed and only for us. Our attorney, accountant and insurer when needed. Authorities when the law requires it. A buyer, if the business is ever sold. We do not sell your personal information for money.
Email. Waitlist emails come from Puritas Home. Every email has an unsubscribe link, and we stop emailing you promptly after you use it.
Your choices. You can ask what we hold about you, ask us to correct or delete it, or ask us to stop using it for marketing. Email hello@puritashome.com. We reply within 30 days, confirm it is you, and may keep what the law requires. We do not treat you differently for asking. We offer these choices to everyone, wherever you live. Where our tools allow, we treat a Global Privacy Control signal from your browser as a request to switch off ad tracking.
Security, how long we keep things, and children
Security. We use reasonable measures: Company-owned accounts, two-step verification, access limited to our Members and those who need it, and providers that encrypt data. No system is perfectly secure. If a security problem affects you, we will tell you as the law requires.
How long we keep things
| Information | How long |
|---|---|
| Waitlist entries | Until you unsubscribe, or 24 months after we last hear from you, whichever comes first |
| Messages you send us | Up to 24 months after we last hear from you |
| Records of your email consent | As long as you are on a list, plus 5 years |
| Client files | 5 years after the engagement ends (Engagement Agreement 11.2) |
After that we delete or anonymize it, unless the law or a claim requires us to keep it longer. We store information in the United States.
Children. The Site is for adults. It is not directed to children under 13, and we do not knowingly collect their information. If we learn that we have, we delete it.
Contact and changes
Other sites. Our social pages, and the sites we link to, follow their own privacy policies.
Changes. If we change this policy, we post the new version with a new date at the top. For a material change we also email the waitlist.
Contact. Puritas Home LLC, PO Box 33663, Palm Beach Gardens, FL 33420, hello@puritashome.com.